EXPERIENCE WEBSITE · EDMONTON
From curiosity to a VR visit.
Five experiences, different group sizes and several ways to visit. The public website helps a first-time visitor see the options before choosing a package or event.

Illustrative project cover. Source visuals and their context appear below.
AUDIENCE & PROBLEM
First-time VR visitors comparing experiences, group visits and events.
Which experience fits my group, and what happens next?
A visitor needs to understand what each experience involves and how to plan a visit without already knowing the equipment or format.
THE EXPERIENCE
Make the next step visible.
The site presents ride and arena choices, separates packages from private and corporate events, and explains the visit in four steps.
- Explore the five experiences
- Compare packages or events
- Find the booking path
INSIDE THE EXPERIENCE
What the visitor sees.
DESIGN CHOICES VISIBLE IN THE WORK
How the path is structured.
- Put the types of visit ahead of a generic booking prompt.
- Explain the visit sequence for people who have never tried VR.
- Keep packages and group events discoverable from the same navigation.
YOUR NEXT PROJECT
Have a similar challenge?
Tell us what you want to improve. We’ll discuss a practical starting point.

