Visual identity guidelines cover
What is a brand
Brand attributes
Logo concept
Logo clear space
Logo colour variants
Logo usage on images
App icon usage
Core colour palette
Gradient with imagery
Accessibility compliance
Primary typeface
Secondary typeface
Branded water bottles
Branded wristbands
Black branded T-shirt
Gradient staff T-shirts
Cap with logo pins
Backpack stickers
Branded drink cups
3D logo explorations

Elyonexus VR

Brand Guidelines, Logo System, Colour and Typography, Merchandise

A visual identity for a virtual reality park: the knot mark, a cyan-to-magenta gradient, type, colour, imagery and icons, carried through to merchandise and 3D logo studies.